Building Philanthropy for a Better Florida

Census 2020

Census data helps determine allocation of government resources and ensure fair political representation for Floridians and all Americans. The 2020 Census is facing unprecedented challenges, and although philanthropy cannot and should not supplant the government’s responsibility to ensure a fair and accurate census, funder engagement in support of the census is more important than ever. 

Since the bureau is facing budget constraints like never before, it is planning to collect the majority of census information online, scale back door-to-door outreach and roll back canvassing. These changes increase the potential of undercounting young children, minorities, low-income individuals and other marginalized individuals.

  • Institutions across the state, including foundations, routinely rely on data from the census to allocate funding, define where services are delivered and promote economic development.
  • More than one third (33.2%) of Florida’s general revenues come from federal aid ($25.5 billion). Without an accurate Census, Florida residents could be denied the full funding they deserve and need – and elected officials won’t be able to make informed decisions for your constituents for more than a decade on a range of issues.
  • Make sure all Floridians count! Congress must fully fund the 2020 Census in order to ensure all residents are counted and our basic democratic institutions are not threatened nor our constitutional duty ignored. Support appointing a credible census director and oppose unfair citizenship questions.

More than $600 billion annually in federal assistance to states, localities, and families is distributed based on census data, yet historically, the census has missed disproportionate numbers of people of color, young children and the rural and urban poor, leading to inequality in political power and in access to public funding and private investment for these communities. Going into 2020, additional communities, including immigrants and refugees, unmarried women and the LGBTQ community are at risk of being missed.

If you think underfunding the Census won't affect your community, consider that $29 billion in federal funds is distributed to our state based on census data. Furthermore, in 50 counties, we have at least one hard-to-count community with low mail response rates in the 2010 census. Being hard-to-count can lead to unequal political representation and unequal access to vital public and private resources for these groups and their communities. Our state has so much at stake, and we need to ensure a fair and accurate census.

So what can you do?

1. Review the Funder Menu of Options

Created in partnership by United Philanthropy Forum and the Funders Census Initiative (FCI 2020) the Funder Menu of Options helps funders identify what they can to do.

2. Review the Florida Hard to Count Map

This map gives details on Florida's Hart to Count districts in a downloadable PDF. Or review the interactive map. NEW! There is a new feature on the map: an interactive slider to visualize lack of internet access.  By clicking on  the “slider icon” at the bottom of the map  you’ll be able to change the percentage. Census supporters can use this feature to identify areas where households may have difficulty filling out the 2020 Census questionnaire online. In these tracts, public libraries and others may be able to provide online access for these households. Or you can emphasize the availability of the OTHER two response methods: telephone & paper questionnaire. Also, these tracts are where people will need help accessing the internet to apply for census jobs.

There may be a Complete Count Committee in your area! Check out this interactive map to find a committe near you. Contact information is provided!

3. Join the Funders Census Initiative Working Group

As a Funders Census Initiative Working Group member, you’ll have access to the core listserv for funders to connect on their work at the national, state, and local levels. Later this year, we’ll also be launching a password protected portal for working group members to share additional resources. There is no cost, and you don’t need to be a FCCP member to join.

4. Create your local/regional message using FPN's Advocacy Libs

Complete FPN's Advocacy Lib on fully funding the Census 2020 and contact your legislators with your customized message! 


A new 2010 Census Funder Toolkit has been added as an additional resource.


Wednesday, December 11, 2019 - 1:00pm
Census Operations Series Part 7: Census 101

Part 7 of the Census Counts + Funders Census Initiative census operations series will review key aspects of census operations that can help inform planning for Get-Out-the-Count.

Census 2020 Meeting September 12

Presentations shared by the speakers who participated in the Florida, Yes You Count Census 2020 convening in Orlando on September 12, 2019.