Meet the FPN Team!

meet our team

Ashley Heath Dietz, President and CEO

Ashley has served as president and CEO of FPN since September 2020 and overall has 14 years of experience in Philanthropy. She previously served as Senior Director, Community Partnerships and Operations for United Way Suncoast, where she led the integration of the community investment process, partnership strategies, and regional contract management process across the organization’s five county footprint, ensuring sound stewardship of financial and non-financial resources. She is also a recent graduate Leadership Tampa part of LT Class 2022.

Ashley currently serves on the Board of Directors for the state wide non-profit Florida Civic Advance and on the Public Policy Committee with the Tampa Bay Chamber. Ashley has also served as the chair of the Florida Chapter for PEAK Grantmaking, a member-led community of grants management professionals who foster collaboration to enable philanthropy to achieve its full potential for good. She previously worked at the City of Sydney Council in Sydney, Australia for five years, managing complex funding streams and processes at the local government level. Ashley has a Master’s in Policy Studies with a focus in International Relations from the University of New South Wales in Sydney, Australia. She has a B.A. in Media Communications with a Minor in Political Science from Webster University in St. Louis.


Geula Ferguson, Senior Director, Programs and Strategic Initiatives

As Senior Director of Programs and Strategic Initiatives, Geula provides vision and oversight for all FPN educational programs and learning initiatives, including Census 2020, College Access & Success Intiative and Florida Women's Funding Alliance. Geula has been with FPN since 2010, both as a long-time consultant and staff member. Before joining FPN, she served as Interim Executive Director of Donors Forum of South Florida, a regional association of grantmakers that merged with FPN in 2012. Formerly the marketing director for a technology company, Geula joined Donors Forum as a special events coordinator in 2006. After two years as the Special Projects Coordinator, Geula worked at the Sun Sentinel News in its education program as the development coordinator. During her time at the Sun Sentinel, Geula brought new partnerships together to help deliver educational programs to South Florida students. In early 2011, she returned to Donors Forum as a program manager and assumed the interim director position in September 2011. Geula is a graduate of the State University of New York at Stony Brook, where she earned a degree in art history.


Bill Hoffman, Education Consultant, CASI Education and Learning Community Consultant

Bill consults with FPN member groups working in education, including the Education Affinity Group, Innovative Scholarship Workgroup, and College Access & Success Initiative.  He has served as an FPN consultant since 2012 including two engagements as FPN’s Interim President and CEO. Bill leads Bill Hoffman & Associates which is a Tampa-based national consulting firm specializing in educational engagement strategies, nonprofit leadership transitions, and organizational and board development.  Prior to his consultancy, he served for 9 years as President of the Hillsborough Education Foundation.  His early career was a transition from science to youth services with AMIkids (formerly Associated Marine Institutes).  He serves on national and regional nonprofits boards including the National School Foundation Association where he developed and currently leads the Certified Education Foundation Leadership program. Bill has Masters in Marine Botany from the University of South Florida and a Bachelors in Biology also from USF.  


Deborah Chapman, CASI 2.0 Evaluation and Learning Consultant

Deborah consults with FPN as an Evaluation and Learning Consultant for the College Access & Success Initiative. With over 25 years of experience in the consulting field, Deborah has spent her career working with organizations to achieve their transformational goals. Her focus is on improving strategies and systems to drive results-based outcomes for the nonprofit and philanthropic sectors. She has worked with the Florida College Access Network as a consultant to several local collaboratives implementing strategies to increase college attainment rates in their communities. Deborah also served as the Program Director of CareerEdge managing major workforce development initiatives and was the Director of Customer Research at Kaset International (now part of MHI Global) where she managed a team of consultants providing customer satisfaction research services. Deborah graduated from Florida State University cum laude with a Bachelor of Science degree in Psychology, and received an MBA from the University of Alabama, where she was awarded the Graduate Council Fellowship.


Gina Gallo, Strategy Consultant

Gina is the lead Strategy Consultant for the Made to Measure Pilot partnering with the Bill and Melinda Gates Foundation, ideas42, Collaboratory, and FPN. She spent the early part of her career working in out-of-school time, followed by a decade in the United Way system, where she focused on collective impact projects in multiple states. Most recently, she served as a Program Consultant for Tampa Bay Thrives before founding her own firm, Gallo Nonprofit Solutions. She has an Executive MBA from Quantic School of Business & Technology and a BA in International Affairs from The George Washington University. Gina is a Project Management Professional (PMP)®, a Chartered Advisor in Philanthropy (CAP®), and is a Prosci Certified Change Management Professional. Her focus is helping the people at nonprofits and philanthropic institutions who are doing good work to do it better.


Bailey Floyd, Public Relations Consultant

Bailey is a well-respected publicist, digital marketing specialist and social media guru with nearly a decade of experience in the communications industry. She has worked in the communications department for top sports organizations such as the San Antonio Spurs and Outback Bowl before spending five years in-house at public relations and marketing agencies as lead strategist and manager for top brands throughout Florida and the East Coast. In 2021, Bailey founded her own boutique PR agency known as Bais Creative & Public Relations where she partners with lifestyle and wellness brands across the country to elevate their online presence and share their story.


Natalie King, RSA Consulting

Natalie King is a proven government and community relations leader in not only the Tampa Bay area but the State of Florida. As Vice President and Chief Operating Officer at RSA Consulting, she represents over 70 clients across an array of industries as a powerful advocate for their legislative and organizational interests. Natalie has extensive experience in education policy, representing numerous education and early learning organizations, foundations, and charter schools. She is deeply involved in the healthcare and behavioral health sector, working with clients ranging from large hospital systems to independent community health centers. At RSA, her expertise extends to a variety of policy issues including transportation, veteran’s issues, workforce housing, vocational & higher education, cultural arts, redevelopment, and growth management.

Prior to joining RSA Consulting Group in 2011, Natalie oversaw Government Affairs & Community Development with Pepin Distributing, and before that worked as Public Policy Director for the Tampa Bay Partnership. Natalie is involved with numerous community and professional organizations, among which she is currently the Board Chair of the Pepin Academies Foundation, as well as Chair of the Hillsborough County Cultural Assets Commission.


Edward Briggs, RSA Consulting

For nearly 10 years, Edward Briggs has played an integral role in policymaking across both Tampa Bay and the State of Florida. As Vice President of Government and Community Affairs at RSA Consulting, Edward works extensively in education, workforce and business development, healthcare, and construction, among other policy areas. He has been instrumental in passing regulatory reforms that allow Floridian businesses and schools to prosper. Edward has worked as a political consultant for both local and state campaigns. Prior to joining RSA in February 2013, Edward was the Grassroots Coordinator for Senator Tom Lee’s campaign and served as his Legislative Aide during the transition to Tallahassee. Before taking the Grassroots Coordinator position, Edward worked for the Republican Party of Florida in Tallahassee in Senate Campaigns. His outstanding work ethic and can-do attitude in this position directly led to his selection to help coordinate Senator Lee’s campaign. In 2018, Edward was presented with the Distinguished Merit Award from the Brevard County Sherriff's office for his work in fixing a legal loophole to prevent child exploitation.


Melody Arnold, RSA Consulting

Melody Arnold is an experienced lobbyist and advocate and has been at the forefront of regulatory reform in the health care space for numerous years. As Director of Government and Community Affairs at RSA Consulting, she represents clients before the Florida Legislature and a broad range of state agencies to successfully initiate policy change, secure funding opportunities, and position organizations as trusted industry leaders.

Prior to joining RSA, Melody served as the Associate Director of Government Affairs at the Florida Health Care Association, where she represented more than 500 long-term care facilities, facilitating FHCA’s advocacy, member relations, and political fundraising initiatives. Before joining FHCA, Melody was a regional representative in the Executive Office of then-Gov. Rick Scott, and before that, served in various roles at the Republican Party of Florida.


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