With only 10 percent of foundations having an online presence, it's critical for your website to be more than a landing page for the funding and services you provide. Join FPN's Communications Affinity Group and Florida-based integrated marketing company Trickey Jennus as we explore best practices for marrying functionality with analytics and creating a user experience that keeps them coming back.
- Discover tips to improve your foundation’s website to reflect what content users are looking for (and using)
- Learn how to navigate Google Analytics data to inform your website goals and ways to make your site better/more user-friendly
- Use analytics to learn more about your visitors and understand these insights to better serve your visitors
Continental Breakfast & Networking begins at 8:15 a.m.; program begins at 9 a.m.
Who should attend? Communications professionals at grantmaking organizations and other staff that has responsibility and/or interest in using analytics to inform best practices for your foundation's website. If you are in the Tampa Bay region, please consider joining us for the live presentation, pre-networking and follow-up discussion at Helios Education Foundation.
Cost: This program is available at no cost to FPN members thanks in part to sponsorship by Helios Education Foundation. $10.00 for non-members.
Sponsored by Helios Education Foundation